Communication Efficacy

Communication Efficacy

Being able to communicate effectively with employees and other stakeholders is an important skill for a leader or manager. Getting your point across is essential.

Using the online library resources, locate and read the following article:

• Rodman, L. (2001). You-attitude: A linguistic perspective. Business Communication Quarterly, 64(4), 9–25.
  http://www.thecampuscommon.com/library/ezproxy/ticketdemocs.asp?sch=auo&turl=http://search.ebscohost.com/login.aspx?direct=true&db=bth&AN=5949866&site=ehost-live

Complete the following:

• Use the Internet to locate two passages that are examples of business communication. Analyze and evaluate the passages.
• Use the principles discussed in the article You-Attitude: A Linguistic Perspective, to rephrase the passages in a manner that increases communication efficacy.
• List the principles you used in each passage and explain how and why they have enhanced communication.

Write a paper and include the selected passages, the rephrased passages, and a double-spaced one-page list of the communication principles used for each passage along with the rationale behind their usage.

Write a 2–3-page paper in Word format. Apply APA standards to citation of sources.

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