Mastering Strategic Management
Mastering Strategic Management
Learning Activity 1:
1. Chapter 5 of Mastering Strategic Management, four generic strategies are outlined! Research a company that exercises one of the four strategies. Explain how the organization operationalizes the strategy. Attach the article (ensure the link works) as part of the reference.
Learning Activity 2:
1. Describe limitations and advantages of either the Boston Consulting Matrix or Quantitative Strategic Planning Matrix!
Matrix:
http://www.mba-tutorials.com/strategy/230-quantitative-strategic-planning-matrix-qspm.html
http://www.strategicmanagementinsight.com/tools/bcg-matrix-growth-share.html
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